Sanrio celebrates its 50th anniversary, double yay! A brand that has provided me with lots and lots of happiness. And still does, as in this case age doesn´t count and one still collects Hello Kitty avidly.
To celebrate the brand has organized a big event both in LA and Miami. There will be contests, installations and an exhibition with participating artists from around the globe. I still haven´t seen the list of artists but I know that at least the great duo Noferin will participate, sure doing an amazing work. Also, a Sanrio van will tour the main USA cities. A van full of Hello Kitty, Chococat, My Melodys... Oh God... I dream of renting a pink Cadillac and follow them through the country like a total groupie. Even though I will probably end up baking Hello Kitty-shaped muffins and lighting up candles in the Sanrio altar I have at home :) Anyway, if any of you happens to be there, enjoy until you cry and end up with a serious Sanrio overdose. We´ll find a solution about it later.